————Who We Are
Company Profile about Sunell
Sunell Company Profile
Founded in 1997, Sunell is a global leader in AI+Bispectrum intelligent video solutions, continuously driving innovation in intelligent video technologies and smart security systems.
Headquartered in Shenzhen, Sunell’s products and solutions have been deployed in over 130 countries and regions, helping safeguard billions of people worldwide.
To ensure global competitiveness and supply chain resilience, Sunell has established multi-country manufacturing facilities:
🔹 Made in China (Shenzhen) – since 1997
🔹 Made in Vietnam – since 2022
🔹 Made in Taiwan (TAA-compliant) – since 2022
🔹 Made in Japan (TAA-compliant) – since 2025
With over 650 invention patents, Sunell adheres to the principle of “creation beyond customers’ expectations.” Its technologies empower smart cities and serve a wide range of sectors including finance, energy, transportation, forestry, intelligent buildings, and civil infrastructure.
Sunell offers a complete product and software ecosystem, from AI-powered IP cameras and thermal imaging devices, to 128-channel NVRs, and the Sunview CMS platform for vertical market customization. This forms a full-stack AI architecture, covering Edge AI to backend AI, enabling seamless, distributed intelligence and centralized management.
As a one-stop intelligent video solution provider, Sunell simplifies procurement and deployment for partners and clients, delivering integrated, scalable, and reliable solutions.
All products are developed in compliance with international standards and cybersecurity protocols, including FCC, CE, UL, RoHS, BIS, KC, ISO9000, ISO14000, and ISO45001. In 2025, Sunell further demonstrated its commitment to global best practices by successfully passing the Costco social responsibility and anti-terrorism audit, reinforcing its position as a trusted international partner.
Amid the wave of AI-driven innovation and intelligent connectivity, Sunell embraces the philosophy:
“Focus on the video industry, extend beyond traditional security”,
and strives to “Secure the world with intelligent and trusted solutions.”
Sunell also promotes a culture of social responsibility, virtue, harmony, and mutual development. It actively supports public welfare, values traditional Chinese culture, and fosters global-minded talent through learning and innovation.
Sunell – A Global AI+Bispectrum Intelligent Video Solution Provider.
Sunell Milestones
Sunell insists on independent technology innovation and has constructed an international high-level R&D platform. The average annual R&D investment accounts for 10% of the sales volume.
2024
Sunell Opens New Factory in Honio, Vietnam to Enhance Global Delivery
Sunell’s new facility in Honio, Vietnam significantly increases production capacity, expands its global manufacturing footprint, and strengthens supply chain flexibility. This strategic move enables faster delivery, reduces geopolitical risks, and drives Sunell toward smarter, globally integrated manufacturing.
NightHawk 2.0 Varifocal，ANPR，Multi-sensor 4x5MP，Bi-Spectrum Speed Dome，Anti-corrosion Published.
2023
Flagship AI Imaging Products Officially Released
Sunell launched 4 breakthrough products advancing AI surveillance:
NightHawk 1.0 Fixed (AI ISP)
5 “/3” Speed Dome
180°Stitching
Split Covert Camera
2022
New factory Put Into Operation
Sunell Celebrates 25th Anniversary
This year marks Sunell’s 25th anniversary. In May 2022, the company unveiled its new factory, featuring automation and advanced equipment. Sunell has also expanded with facilities in Vietnam and China’s Taiwan region. With renewed momentum and potential, Sunell is opening an exciting new chapter.
Explosion-proof, TOF, Network module Published
2021
Headquarters Moved in Chongwen Park Nanshan Zhiyuan
Nanshan district government's Top 100 enterprises in the first half of the year
Won the bronze medal of Guangzhou Hongmian poverty alleviation cup
2020
Excellence in Anti-epidemic Product Innovation Awards
Shenzhen AI Anti-pandemic Seminar & Scientific
Innovative product award of the Shenzhen AI anti-pandemic seminar & scientific and technological achievements exhibition 2020.
NDAA series
Full-color
Mini PTZ
Face Access Control
2019
Project Recommended
Xueliang project recommended brands.
Nomination Award for Outstanding Enterprise for 40th anniversary of China's reform and opening-up.
2018
Leading A New Era of AI+ Thermal Imaging
Ranked Top 10 in AI Application.
AI camera: SmartEye Face Capture Camera.
AI NVR
AI Thermal: Smart Human Temperature Alert System
AI temp. 2.0, SunView (CMS 3.0)
Published
2017
The Quality Assurance Year
Sunell honored with security industry top10 innovative brands award.
Won the Chinese Security Industry Outstanding Contribution Award.
Onboard Temp-Detection Image Camera Published.
2016
Sunell Technology Successfully Announced 3MP Mini Speed Dome Cameras
Won the 'Trusted Brand Award of China Security Industry'
Won the 'Top 100 China Security Enterprise' award for the 9th time
3”Speed Dome, Embedded NVR Launched
2015
Won the China Smart City Construction Recommendation Brand Award
Won the National Public Security Science and Technology Innovation Award & Security Products Industry Innovation Award.
Won the Top 100 China Security Enterprise award for the 8th time.
2014
Won the 'Caring Company Award'
Won the 'Top 100 China Security Enterprise' award for the 7th time
The First Thermal Image Module Camera Published
2013
Won the 'Outstanding Customer Award' by Sony
Won the 'Shenzhen Top 10 Scholarly Enterprise'
Awarded as 'China Famous Brand of China Security Industry'
Won the 'China Smart City Construction Recommendation Brand' award
2012
Awarded as 'Top 10 Most Influential Security Brands in China'
Awarded as 'Top 30 ITS Enterprise'
Won the 'Top 100 China Security Enterprise' award for the 5th time
2011
Recommended Brand of China Safe City Construction Project
Awarded as Top 10 Security Brands in China by A&S magazine.
2010
Awarded as the 'Recommendation Brand of China Prison Industry'
Start the Thermal Image Project Development
6 series of products authenticated by Chinese Army
Sunell launched 1st generation NVR
2009
IP Camera Won Golden Tripod Award And Top 10 Innovation Product
Awarded as the "Most Investment Potential Chinese Security Company".
Successfully accomplished Shareholding System Transformation.
Awarded as 'National Hi-Tech Enterprises'.
2008
Awarded as 'Top 10 Chinese CCTV Brand' and 'Top 100 China Security Enterprise'
WDR camera won 'Independent Innovation Product' by Shenzhen government
Recommended brand of 'China Safe City Construction Project’
IP Camera and NVMS(CMS 1.0) Launched
2007
Sunell celebrates its 10th anniversary
Awarded as 'Shenzhen Top 100 Software Enterprises'
Awarded as 'Top 100 China Security Enterprise'
2006
3111 China Government Project Recommended Brand
Awarded as 'China Famous Brand of China Security Industry' and 'Top 50 Enterprise of China Security and Protection Industry'
Executive Director Enterprise of China Security & Protection Industry Association
2005
Awarded as ‘Shenzhen Hi-Tech Enterprise’
Successfully developed DSP wide dynamic camera and DVR supplied the domestic technology gap and kept ahead of the world.
2004
Passed the ISO9001 Quality System Certification
Vice-president enterprise of Shenzhen security and protection association.
2002
Sunell Opens A Pathway to Independent Development
Establish and improve the intelligent production line and lean management system.
1997
Sunell Electronics Co., Ltd
Sunell Electronics Co., Ltd established.
Sunell Product Milestone
Sunell has evolved from analog cameras in 1997 to AI-driven solutions by 2025, consistently setting new standards in smart surveillance and security technology.
Core Competence about Sunell IP Products
Advanced Technology: 45% R&D engineers; With 10% annual investment of the sales revenue; 650+ Patents.
Excellent Quality: we are an ISO9000/ ISO14001/ ISO45001 authorized company and our products are certificated with CE, FCC, RoHS, etc., meeting the daunting and demanding requirements of global security industry.
World-wide Coverage: Sunell's products have served in 130 countries and regions around the globe, and have provided security for billions of people.
3rd Party Compatibility: We support ONVIF and partner with various VMS companies to offer flexible choices for our customers.
Quick Response: Quick market response allows we stay close with our customers.
Revenue Invested Into R&D
Countries And Regions Covered
Patents
R&D Engineers
Years Focus on Video
Quality Assurance
Sunell is committed to maintaining the highest standards of product quality and safety, as demonstrated by its global certifications. We are an ISO 9001, ISO 14000, and ISO 45001 certified company, with products certified by CE, FCC, UL, RoHS, GS, KC, BIS, RCM, CTICK, IECEX, ATEX, NEMA 4X and more, meeting the rigorous demands of the global security industry. These certifications ensure compliance with environmental, safety, and performance standards across North America, Europe, Asia, and beyond.
We continually strive to deliver reliable, cutting-edge products while adhering to industry standards that guarantee our customers' peace of mind. Sunell's dedication to quality assurance is reflected in our comprehensive approach to testing, certification, and customer satisfaction.
Integration Partners
